Interview: Descenders publisher No More Robots wants to bring its back catalogue to mobile

Beloved BMX action game Descenders is skidding onto mobile next month. After multiple successful launches across PC and console platforms, mobile is the only platform the game has yet to conquer.

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No More Robots director Mike Rose has big plans for mobile.
Beloved BMX action game Descenders is skidding onto mobile next month. After multiple successful launches across PC and console platforms, mobile is the only platform the game has yet to conquer.
No More Robots loves mobile
Releasing on August 4th, Descenders is the first mobile release from publisher No More Robots. However, if this upcoming release is successful, a slew of fantastic console-quality titles will make their way to mobile gamers everywhere.
Releasing a game on mobile was an inevitability for No More Robots. Over 10 years ago, company director Mike Rose was all about mobile games. As a journalist working at PocketGamer, you could say that Rose is more than familiar with the world of mobile gaming.
However, despite that prior affiliation, his publishing company has avoided the platform for numerous years. Rose tells us that this was because bringing games to mobile is a hard nut to crack. With most successful games being free-to-play instead of premium titles, there’s a lot of planning that needs to go into mobile releases.
“The main reason we haven’t brought games to mobile before now, is because we don’t know jack about free-to-play,” Rose told us. “I know how to convince people to give us money upfront for games, but I have zero clue about the free-to-play model, and how to do it in a non-scummy way.”

With No More Robots releasing hit after hit, now seemed like the perfect time to experiment with a mobile launch. Rose believes that premium games can do well on mobile, and there’s precedence to prove it.
“Recently I’ve seen a lot of high profile paid titles do very well on mobile,” he said. “Recent examples like Dead Cells seem to suggest so; I guess I’m going to find out myself!”
The success of Descenders on mobile may spark a new initiative for No More Robots. Depending on how well the new mobile port does, the rest of the publisher’s back catalogue could find its way into the hands of mobile gamers.
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